Health, nutritional, and wellness trends come and go as time goes by. What was popular a few years ago is no longer relevant today. In part, this is due to having access to more information regarding our bodies and minds.
Having said that, let us look at three of the most important ones today.
Better Ingredients, Better Products
Like any other industry, society’s health and wellness segment is filled with competitors and a wide variety of options for consumers to choose from. There are several reasons for this.
First, in the 21st century, with the wealth of information available to us through the internet and various other sources, regular folk like you and me are much more knowledgeable and savvy regarding the food we eat and the exercise programs we follow.
As such, for businesses to stay profitable, let alone survive in an ever-changing corporate environment, it is no longer enough for them to provide customers with anything but the best products and services. Second, science and nutritional technology have enjoyed rapid growth and development in the last decade, leading to better formulas fit for specific needs such as specialized sports nutrition and weight management.
Luckily, firms are taking note of these changes and continue to adapt accordingly. For instance, ice cream, dessert, and sports drinks manufacturers are now working hand in hand with enterprises specializing in the development, production, and distribution of whey and milk protein concentrates that are top-quality and provide optimal taste and long-lasting nutritional benefits.
Exercise and the Value of Convenience
Many people in developed cities and countries don’t have sufficient time to go to the gym twice or three times a week or engage in workouts lasting more than 45 minutes to an hour. And with the covid-19 global pandemic still in full swing, even if they did, it is oftentimes a risk not worth taking. After all, while you can get vaccinated, put alcohol on your hands, and wear a mask wherever you go, you cannot control the behaviors of others.
As such, for people to stay in shape, lose those extra pounds before they hit the beach during the summer, or attend a special celebration in the autumn, winter, or spring, they must find different alternatives to traditional methods of physical activity. In essence, they need exercise programs that they can do in the comfort of their own living rooms and workouts that are accomplishable in a maximum of thirty minutes.
As with most things, technology has provided us the tools to do this. Aside from a long list of options such as YouTube, live and on-demand celebrity trainer videos, and countless apps, people now have access to customized programs by personal trainers through Zoom, Google Meet, MS Teams, and many other presentations and videoconferencing platforms. As long as they have a stable internet connection, there is pretty much no excuse not to be healthy in this day and age.
The Most Important Muscle
If you are a fan of eighties and nineties action movies, the names Sylvester Stallone, Arnold Schwarzenegger, Bruce Willis, and Jean Claude Van Damme will definitely ring a bell. Twenty-five years ago, they were the modern-day Brad Pitts, Tom Cruises, Johnny Depp, and Leonardo Di Caprio of the silver screen. But instead of being known for their pretty faces and sex appeal, these men were famous the world over for packing giant biceps, enormous chests, washboard abs, and a rough, no-nonsense, manly demeanor.
And while there are still proponents of the Herculean physique, Dwayne “The Rock” Johnson and Vin Diesel to be specific, the body and its 600 muscles are no longer the only necessary components of a healthy and strong individual. Rather, we are experiencing an intellectual renaissance, one that focuses on mental fitness and the ability to type fast, make calculations, write reports, and engage in business in the most efficient, successful manner.
Today, if you were to look at the Apple or Google stores, you would find, among others, applications like Lumosity, Brain Fitness Pro, Happify, and Personal Zen. They promise to improve your memory and cognitive abilities and make you a smarter and more confident individual, one that is optimal to meet the many challenges in the current world.
Three of the most important health, nutrition, and wellness trends currently at the forefront are the use of better ingredients in the manufacturing of foods and other nutritional products, the importance of convenience and accessibility in physical training, and finding ways to exercise your mind. As technology continues to develop and we need specific solutions to meet specific needs, they are bound to remain relevant for many years to come.
